A pitch deck design can cost between $1500 and $10,000, depending on the work needed, the timeline, and the service provider's expertise. Sometimes, it can be below $1500 for minor slide deck redesigns and up to $50,000 for high-stake designs done by the top experts in the industry.
This article examines the different task level types and factors influencing this cost.
Cost of different pitch deck services
Pitch deck review cost
The cost of a pitch deck review depends on the level of detail and expertise required. Basic reviews, focusing on general feedback, may range from $100 to $300. More comprehensive reviews, including in-depth design, messaging, and investor appeal analysis, can cost between $400 and $1,000.
High-end consultants or agencies with extensive experience in fundraising may charge $1,500 or more for a detailed evaluation and actionable recommendations. The price often reflects the reviewer's experience and the value they bring in helping improve your chances of securing funding.
The cost of a pitch deck review can also vary based on the number of slides and the level of detail required per slide. For instance, some reviewers charge between $20 and $50 per slide, depending on the complexity of the content and the feedback needed. A typical pitch deck, ranging from 10 to 15 slides, might cost between $250 and $750 for a review.
Additionally, expedited services often come at a premium, with shorter deadlines (e.g., 24-48 hours), increasing the total cost by 20-50%. For standard timelines, reviews are usually completed within 3-7 business days, allowing for detailed analysis and thoughtful recommendations. The final price often reflects both the depth of insights provided and the urgency of the delivery.
Pitch deck redesign price
The cost of redesigning a pitch deck depends on the complexity, the number of slides, and the level of customization required. On average, basic redesigns, focusing on improving visuals and layout, cost between $33 and $70 per slide. For a standard 10-15 slide deck, this results in a price range of $330 to $1,050.
If you need a more extensive redesign, which includes revising content, enhancing storytelling, and aligning the design with your brand identity, prices range from $100 to $200 per slide. High-end services provided by experienced designers or agencies may charge $2,000 to $5,000 for a complete overhaul of your pitch deck.
Deadlines can also impact the price. A quick turnaround, such as a 48-hour delivery, might add 20-50% to the total cost. Standard delivery timelines are usually 5-10 business days, balancing affordability and thoroughness.
Custom pitch deck design cost
The cost of a custom pitch deck design depends on the level of personalization, expertise, and design complexity involved. Entry-level designers charge $50 to $100 per slide, bringing the total cost for a 10-15 slide deck to $500 to $1,500.
Mid-tier pitch deck designers or boutique agencies focusing on enhanced design quality and strategic storytelling usually charge between $150 and $300 per slide, ranging from $1,500 to $4,500 for a complete deck.
For businesses seeking high-end, fully customized designs with advanced visuals, animations, and deep strategic input, costs can range from $5,000 to $15,000 or more. Turnaround times generally span 7 to 14 business days, but opting for expedited delivery may increase the total price by 25-50%. Custom pitch deck design ensures a tailored approach that aligns with your brand and appeals directly to your target audience.
Pitch deck writing
The cost of pitch deck writing varies based on the expertise required, your business model's complexity, and the number of slides. Professional writers charge between $100 and $150 per slide for developing compelling and concise content, resulting in costs ranging from $1000 to $2,250 for a standard 10-15 slide deck.
Mid-tier services, which often include research, competitive analysis, and tailored messaging, range from $200 to $400 per slide. This can bring the total cost to $2,000 to $6,000 for a comprehensive pitch deck.
For high-end writing services, where experienced pitch deck writers or agencies craft the narrative, pricing can exceed $500 per slide. Often paired with strategic input and investor-focused storytelling, these services range from $5,000 to $10,000 or more for a complete deck.
Standard delivery times are 5-10 business days, but expedited services for faster turnaround (e.g., 48-72 hours) may increase costs by 20-50%.
Investing in professional pitch deck writing ensures your message is clear, persuasive, and aligned with investor expectations.
Pitch deck presentation preparation
The cost of preparing a pitch deck presentation depends on the level of assistance required, ranging from basic rehearsal tips to full coaching sessions and enhanced visual aids. Basic services, such as polishing slides for presentation delivery and providing general advice, cost between $300 and $800.
For more comprehensive preparation, including scripting, storytelling, and slide transitions, costs range from $500 to $1,500. These services often include feedback on your delivery style, pacing, and audience engagement strategies.
High-end services, which may involve one-on-one coaching, mock presentations, and detailed feedback from experienced consultants, can cost $2,000 to $6,000 or more. These premium services are ideal for high-stakes presentations, such as those for investors or large audiences.
Turnaround times vary, with basic services taking 1-3 business days, while more in-depth coaching and preparation may span 5-10 business days.
Factors that influence the cost of a pitch deck
The cost of slide decks is evaluated based on several factors. Increasing or augmenting each aspect influences the overall cost of the entire pitch deck. Here is how different elements influence the pricing.
Nature of content
The nature of content significantly impacts the cost of a pitch deck as it determines the complexity and detail required. For instance:
Technical Content: Decks with highly specialized or technical information require expert knowledge and precise representation, increasing costs.
Visual Storytelling: Creative storytelling elements, such as custom graphics, animations, or infographics, demand additional design expertise and time, which can raise expenses.
Industry-Specific Insights: Decks tailored for niche industries may involve more research or consultation, leading to higher costs.
Length and Depth: Comprehensive content covering multiple aspects like market analysis, financial projections, and case studies can require more time and resources, influencing the overall price.
Complexity of design
The level of design detail influences the cost of a pitch deck by determining the effort and expertise needed to create visually engaging slides.
Custom Graphics: Unique illustrations, icons, or infographics require more work than pre-made templates, leading to higher costs.
Animations and Interactivity: Adding animations, transitions, or interactive features takes extra time and specialized tools, increasing the price.
Branding Requirements: Aligning the deck with a company's branding, such as specific color schemes, fonts, and logos, demands greater attention to detail, which affects the cost.
Slide Layouts: Intricate layouts or detailed visual elements require more design time, increasing expenses.
Greater attention to design details requires more resources, raising the overall cost.
Number of slides
This is relatively straightforward - more slides are bound to cost more as the workload increases. For instance
Design Time: More slides require additional time for designing layouts, incorporating visuals, and ensuring consistency across the deck.
Content Creation: A larger number of slides often involves more text, data, or graphics to be developed or refined, increasing effort and cost.
Review and Revisions: Reviewing and revising a higher slide count requires more rounds of feedback and adjustments, contributing to higher expenses.
Delivery time
Delivery time influences the cost of a pitch deck based on how quickly the final presentation is required.
Tight Deadlines: Shorter delivery timelines often require prioritizing the project, working overtime, or allocating more resources, which increases costs.
Reduced Revision Time: Quick turnarounds may limit the time for thorough reviews and adjustments, requiring more precise and efficient work upfront, which can raise expenses.
Specialized Tools or Experts: Expedited timelines may necessitate hiring additional professionals or using premium tools, further adding to the cost.
Faster delivery generally leads to higher costs due to the increased effort and resources needed to meet tight deadlines.
Level of Expertise
Level of expertise influences the cost of a pitch deck based on the skill and experience required to produce a high-quality presentation.
Experienced designers: Professionals with advanced design skills or a strong portfolio command higher fees for their expertise.
Industry knowledge: Creating a pitch deck for niche or technical industries may require hiring specialists familiar with the field, increasing costs.
Strategic Insights: Experts who provide additional value, such as storytelling, market insights, or financial analysis, charge more.
Error-Free output: Higher expertise ensures precision and fewer revisions, but the upfront cost for this level of quality is often more significant.
Greater expertise translates to higher costs due to the added value and assurance of professional results.
Custom branding
Custom branding influences the cost of a pitch deck by requiring tailored design elements that align with a company's unique identity.
Brand Guidelines: Incorporating specific colors, fonts, and logo placements based on brand guidelines demands additional attention and effort.
Unique Visuals: Designing custom graphics, icons, and templates to match the brand's style increases the time and resources needed.
Consistency: Ensuring brand consistency across all slides requires meticulous detail and thorough reviews, contributing to higher costs.
Professional Touch: Custom branding often involves collaboration with branding experts or advanced design tools, which adds to the expense.
Customizing a pitch deck to reflect a distinct brand identity often raises costs due to the specialized work involved.
Number of revisions of edits
The number of revisions or edits influences the cost of a pitch deck by affecting the time and resources required to refine the final product.
Increased Workload: More edits demand additional time for implementing changes, reviewing, and fine-tuning the slides.
Client Feedback: Frequent back-and-forth communication for revisions can extend the project timeline, leading to higher costs.
Attention to Detail: Multiple edits may involve reworking design elements, adjusting layouts, or revising content, which increases effort.
Complex Changes: Significant or repeated revisions, especially involving content restructuring or redesigns, further drive up expenses.
More revisions result in higher costs due to the extended time and resources required for adjustments.
Industry or niche
Industry or niche influences a pitch deck's cost based on the specialization level and research required.
Specialized Knowledge: Pitch decks for technical or niche industries may require expertise or familiarity with industry-specific terminology and concepts, increasing costs.
Research Needs: Creating content for unfamiliar or complex sectors involves more time for gathering accurate data and insights, raising expenses.
Targeted Design: Certain industries may demand unique visual styles or layouts tailored to their audience, requiring additional effort.
Compliance Requirements: Industries with strict regulations (e.g., finance or healthcare) may require extra care to meet compliance standards, adding to the cost.
More specialized or niche industries involve higher costs due to the added effort in understanding and addressing specific requirements.
Geographic location
Geographic location influences the cost of a pitch deck due to regional differences in pricing, market expectations, and cost of living.
Local Market Rates: Designers or agencies in high-cost regions tend to charge more than those in areas with lower living expenses.
Cultural Adaptation: Decks tailored for specific geographic audiences may require localized design elements or content, increasing costs.
Currency Variations: Exchange rates can affect costs when working with international professionals.
Access to Talent: Certain locations may have limited access to specialized designers, driving up prices for expert services.
The cost of a pitch deck varies depending on location-related factors, including economic conditions and audience-specific requirements.
Freelancer cost versus company cost
The cost of a pitch deck varies depending on whether a freelancer or a company creates it. Freelancers usually charge less as they have lower overhead expenses. However, they often work alone, which can limit their resources and increase turnaround times, especially for larger or more complex projects.
Companies, on the other hand, typically charge more because they offer a team of specialists. These teams often include designers, content strategists, and industry experts collaborating to deliver a polished and professional presentation. Companies also have established workflows that ensure consistency and high-quality results.
A company may be better for high-stakes projects due to its reliability and scalability. They can manage tight deadlines more efficiently and provide ongoing support if revisions or updates are needed. While freelancers are ideal for more straightforward projects, companies deliver greater value for more detailed or critical pitch decks.
Questions to ask when evaluating a pitch deck price quote
Writing
Does the price include content writing, or is it limited to design?
When asking this question, look for a provider who offers both design and content writing as part of their service. A complete pitch deck requires well-written content that aligns with the visuals. Providers who only handle design may leave you responsible for producing impactful content, which could result in a less polished final product. Ideally, the company should mention having professional writers on their team or the ability to refine your existing content.
Will you conduct research for industry trends, data, and statistics, or do I need to provide this information?
A strong response will indicate that the company can handle research to gather relevant data, trends, and statistics for your deck. This is especially important if your pitch requires detailed market analysis or data-backed insights. If the provider relies solely on you for all information, it may be a sign they lack the expertise to deliver a professional and well-informed pitch deck. Look for companies that promise to use credible, up-to-date sources while integrating your input.
Do you have experience creating pitch decks in my industry?
Choose a provider with specific industry experience or a proven track record of creating decks for similar sectors. Their answer should highlight familiarity with industry-specific language, trends, and audience expectations. If they can provide examples or case studies relevant to your niche, it's a good sign they understand the unique requirements of your field and can deliver a pitch deck that resonates with your target audience.
Can I see examples of your previous work related to content-heavy decks?
A reliable provider will be willing to share samples of content-heavy decks they have created in the past. Review their examples for clarity, organization, and how well the visuals complement the content. The best providers will demonstrate a precise balance between presenting detailed information and maintaining an engaging design. Avoid companies that are hesitant to share examples, as this may indicate inexperience or lack of transparency.
What specific services are included in this quote for content creation?
Ensure the provider's answer outlines the content creation services included in the quote. These should cover writing, editing, and integrating content into the design. Look for companies offering additional value, such as storytelling support, alignment with your brand voice, and customization options. If the scope of services is vague or limited, you may pay extra for necessary additions, so opt for a provider that offers comprehensive and transparent content solutions.
Design
What level of design customization is included?
Look for a provider who specifies the level of customization in their response. Ideally, they should include options for tailored layouts, unique visuals, and adjustments based on your specific needs. If their customization is limited to generic templates, it may not be sufficient to create a standout pitch deck. The best providers will ensure the design is personalized to enhance your message and appeal to your audience.
Will the deck follow my brand guidelines (e.g., colors, fonts, logo)?
Ensure the provider confirms their ability to adhere to your brand guidelines. They should mention consistently incorporating your brand's colors, fonts, logos, and other elements across the deck. A good provider will ensure the deck aligns with your brand identity, maintaining professionalism and coherence.
Are custom graphics, animations, or infographics included, or will they cost extra?
The provider's answer should clarify whether custom graphics, animations, or infographics are included in the base price or come at an additional cost. Choose a provider who offers transparency about these details. Providers that include these elements without extra charges may provide better value, especially if your pitch deck relies on strong visual storytelling.
How many slides does the quoted price cover for design work?
Look for a clear response that specifies the number of slides included in the quoted price. If additional slides cost extra, the provider should state this upfront. A good provider will outline how many slides are typically sufficient for your needs and offer options to scale the project based on your requirements.
What file formats will I receive (e.g., PowerPoint, PDF, Google Slides)?
The provider should specify all the file formats included in the final delivery. Ensure they provide editable formats, such as PowerPoint or Google Slides, for easy future updates and non-editable formats like PDFs for secure sharing. Multiple formats indicate flexibility and a client-focused approach.
Are multiple versions or templates included in the design?
The provider should clarify if their service includes multiple versions or templates. This is especially useful if you need to adapt the pitch deck for different audiences. Choose a provider who offers flexibility and options to ensure the deck serves various purposes without requiring a complete redesign.
Can I see examples of your previous design work?
A trustworthy provider will readily share examples of their past design projects. Look for portfolios that demonstrate versatility, creativity, and attention to detail. Ensure their work aligns with your vision and includes examples of professional, engaging layouts.
Do I own the final pitch deck, including any custom visuals or graphics?
The provider should confirm that you own the final pitch deck, including all custom graphics or visuals created for the project. Ownership rights are essential for future use and prevent potential issues with copyright. Providers offering full ownership demonstrate professionalism and transparency.
Will I receive editable files for future updates?
The provider should confirm that you will receive fully editable files, allowing you to update independently. This ensures the pitch deck remains a valuable asset for future use without requiring you to return to the designer for every change. Editable files also indicate a client-friendly service approach.
General
How many revision rounds are included in the price?
Look for a provider who specifies the number of revision rounds included. A good response should offer at least two or three rounds to ensure you have the opportunity to make the necessary changes. Providers with unlimited minor revisions within a scope may also be worth considering for greater flexibility.
What is the cost of additional revisions, if needed?
The provider's response should clearly outline the cost of additional revisions. Transparent pricing ensures you can budget for any extra adjustments. Choose a provider who provides fair and consistent pricing for revisions and clarifies the scope of work covered in each revision round.
What is the estimated timeline for completion?
A reliable provider will give a clear timeline, including initial drafts, revisions, and delivery milestones. Ensure the timeline aligns with your project needs. A provider who also highlights their process for meeting deadlines demonstrates professionalism and organization.
Does the price change if I need the deck sooner (rush fee)?
A good response should specify whether a rush fee applies for expedited delivery. Choose a provider who communicates these additional costs transparently and can confirm their ability to meet your deadline without compromising quality.
Are there testimonials or references from past clients?
Look for providers who can share testimonials, reviews, or client references. Positive feedback from past clients is a strong indicator of their reliability and the quality of their work. Check if their testimonials highlight successful projects similar to your requirements.
Will we have regular updates during the project?
The provider's response should confirm a structured communication plan, such as regular updates or check-ins. This ensures you stay informed about progress and have the opportunity to provide feedback at key stages, avoiding last-minute surprises.
Is there post-delivery support for changes or adjustments?
A reliable provider will offer post-delivery support for minor updates or adjustments within a specified period. Ensure their response clarifies the scope of this support and whether it is included in the price or comes at an additional cost.
What specific services are included in this quote (e.g., design, content, revisions)?
Choose a provider who provides a detailed breakdown of the services included in the quote. This should cover aspects like design, content creation, revisions, and additional features (e.g., animations or infographics). A transparent response reduces the risk of unexpected costs later.
Are there additional fees not listed in the quote (e.g., stock images, licensing)?
A trustworthy provider will disclose any potential additional fees upfront. This might include costs for stock images, graphic licenses, or premium design tools. Avoid providers who leave these costs vague, as they may inflate your final bill unexpectedly.
Is this a fixed price, or could it change based on the complexity?
Look for a clear response about whether the quote is fixed or variable. Providers offering a fixed price often deliver more predictable budgeting, while those with variable pricing should explain what factors might cause changes. Transparency in pricing reflects professionalism and helps you avoid surprises.
